What Qualities Should Buyers and Sellers Look For When Hiring a Real Estate Agent

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When I ask people what qualities they look for in an agent, I receive many different responses. The most common are integrity, experience, honesty, great communication, knowledge of their local market, and personal compatibility.  All these are important, but really, these are the minimum expectations.

Most people don’t say that they want an agent who clearly identifies and understands my needs and goals, but that’s exactly what you need. Prescription without diagnosis is malpractice. You wouldn’t expect to walk into your doctor’s office and say, “I want to feel better,” and have them immediately write you a prescription without problem-solving.

It’s the same scenario with the average agent. Voltaire once said, “Judge a man by his questions rather than by his answers.” Understanding the why of your move will lead to the right strategy for your move.

For instance, if you’re moving for a job relocation, the net profit from your home may not be your number one focus. You may be more concerned with the time frame, or how flexible a buyer can be on the closing date. Average agents don’t think in those terms. They just focus on netting the highest amount for the home, period. That certainly is important, but again, other factors can come into play.

By clearly identifying client goals at the initial meeting, we are able to create a marketing plan and put together the ideal contract for you.  With a solid plan in place, top agents can deliver a top experience.

If you have any questions, give us a call or send us an email.

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